Wednesday, 27 March 2013

Uses of Plastic Business Cards

Businesses around the world are always in need of gaining the attention of the public. It is a proven fact that people are always inclined towards services that are new. The traditional advertising methods whereby paper and cards were used to advertise services do not prove to be effective anymore. However, plastic business cards save the day! These little tools are proven to be so effective that they can ultimately turn the tables for your business.

Plastic business cards are standard pocket sized cards that are used for advertising and promoting services in unique and creative ways. These little cards are used worldwide by a variety of businesses and are much loved by the customers for their ability to be completely customized. The plastic business cards can be personalized to suit the specific needs of a business. One can change the colors, themes, graphics, layout, textures of the card with just a few clicks of the mouse.

Now one may wonder as to why plastic business cards are such a trend in the market. Firstly, since these cards are of a pocket size, they can easily be carried around without any hassle. They take up very less space and hence are hassle free to use. Their plastic nature also makes them durable and hence they last for a long period of time. Since they are made of plastic, they are also scratch resistant and tear proof. They are also resistant to spillages so one does not have to worry about them getting dirty or worn out.

Plastic business cards always look professional. Their plastic nature and feel resembles that of credit cards and hence they provide an expensive and instant professional appeal. Plastic business cards can ultimately polish the business image provided that they have been designed to look striking and unique. A plastic business card holder will always feel of special value to the business and is bound to grab on to the card for a long period of time. 

Since there are so many plastic card companies around the word, one can avail a variety of plastic business cards at pocket friendly rates. Companies offer securities and work very to make sure that they always have quality services that will be loved by their customers worldwide. Customers can avail the services at reasonable prices and can make that all important impression that they need without having to break the bank.

Thursday, 14 March 2013

What you should know about Plastic Business Cards

Plastic business cards are the latest hype in the marketing and advertising sector. These amazing little cards are used by many businesses worldwide to reflect different messages in a unique and fun manner. A plastic business card can be used for a variety of different purposes. It can reflect a business message, represent an individual or organization and promote services.
A plastic business card is basically a small pocket sized card that is usually made of PVC plastic. The use of plastic enables the card to be durable and hence gives the card a long life. Plastic business cards are therefore also tear-proof and scratch resistant. They effectively serve as powerful yet economical advertising tools that have the ability for businesses to rapidly attract potential customers.
Although the usual paper advertising methods are cheaper, they are not prone to really attract the crowd. This is because paper advertisements are not anything new. Most people actually end up throwing them away and some don’t even bother reading them. Plastic business cards however allow a business to make a statement effectively without having to break the bank.
Plastic business cards come in a variety of different themes and styles. Always keep your business message in mind to ensure that it can be reflected in the most professional way possible. All details on the cards must look consistent with their intended purpose. Although lithographic technology has made it possible for one to include high end graphics, hold yourself back from being intimidated.
Always remember that you have to get the plastic business card to look as professional as possible. Therefore avoid the use of too many colors since it can make the card look unprofessional. You always want the business message to stand out in the most striking way possible, overcrowded details will make the card look too messy and unprofessional and you certainly want to avoid that.
The plastic business cards printing process needs to be given a little extra attention and time. Business cards are used for the quick exchange of information and therefore can greatly enhance the business image in the industry. If designed correctly, plastic business cards can help turn the tables and boost sales by a twofold. When these little cards are exchanged to business members and customers during meetings and seminars, they instantly make an impression and allow your business to be easily referred to in the future.

Wednesday, 13 March 2013

Plastic card printers and plastic cards printing

As we know that plastic cards are now an integral part of almost any business. Whether a company uses plastic cards for loyalty programs, security access, for gift cards or anything else, they are an important part of a business. 
A plastic card printing is one of the finest examples of marketing ideas. It is always appreciated by the clients and business associates. It looks attractive and use as long lasting. It is beneficial for all type of businesses.
 If you've ever sourced the printing service for your organization's plastic cards, then you probably are familiar with the vast range in card printing methods available. All printers and items of machinery provided by Card Technology Services come with user manuals to ensure that you can troubleshoot any problems you may encounter along the way. You can also expect great after sales service to be provided by the helpful team members. When owning your own card printer, you can expect to spend less than 20c per card printed and print each card in less than 5 seconds.

A little effort and extra time given to the plastic cards printing process will always be worth it at the end. Choose designs wisely to ensure that you can reflect your business message in them most effective way possible.

A brief overview of each printing method.

Lithography: One of the most common methods use by plastic card printers, this method uses the principle that oil and water don't mix as the basis of the printing process. A metal plate is treated so that the image area attracts oil based inks and the wet non-image areas repeal the oil based inks. In lithography, the printing surface is flat with both image and non-image areas at the same level on the printing plate.
Lithography uses a traditional printing press and traditional plate printing methods; sheets of PVC are printed and then the finished cards are cut from the sheet using a die cut method. The finished product quality can be very tightly controlled and spot color matching is possible.

Screen Printing: One of the oldest forms of printing, screen printing involves forcing ink through a mesh stencil. The stencil openings determine the form and dimensions of the imprint that is produced. Screen printing is often used by plastic card printers for smaller runs.

Dye Sublimation: Another form or printing common with plastic card printers is dye sublimation where the print head of the card printer prints directly onto the card material through the printer ribbon. Many customers like this printing method as it is efficient and inexpensive and well suited for security badges, gift cards, loyalty program cards and more.
From wherever this service you get you must insure that the card should be designed in a professional manner and must perfectly fulfill advertisement needs and share required information.